Sunday, November 5, 2017

SOCIAL COMMERCE TERMS

SOCIAL COMMERCE TERMS

1. Social Shopping or social buying 
is the process in which group of people in the social network or an organization involved in selling decides to purchase the product offered by the seller. prominent companies involved in this type of business are Group On and Living social.


2. Crowd Sourcing or Lead generation on social media; The method of attracting prospects into the organization site through social media is known as crowdsourcing.

3. Social Innovation.or Social co-creation: The process of involving the customer in developing the product idea and executing such ideas to develop new products.

4. Social Networking: The website those allows collaboration of information in real time among the peer network

6. Social Media Analytics: The branch of big data analytics that collects social media data and analyze its performance, likes, subscriptions, posts, and comments.

7. Sentiment analysis: identifying the positive and negative attitude of consumers towards the social media content of the organization.