Course content of digital marketing

Course content of digital marketing:

1. Social media strategy

2. Marketing on facebook, Twitter, linkedin Instagram, we chat  and whatsapp

3. Content development and execution.

4. Search engine optimization.

5. Personalization.

6. Affiliate marketing

7. Social media based customer engagement, experience and service .

8. tagging and tracking.

9. App based marketing.

10 Non app based mobile marketing.

11. Attribution modelling.

12. Social media budget preparation and allocation.

13. Influence marketing.

14. text clouding, sentiment analysis, Social ROI, and page profile.

15 search advertising.

16. New business models in the digital markets.

17. viral marketing and community development.

18 .omni channel marketing.

19. reputation management.

20 earned and integrated media.